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Review: The Unbreakable Rules of Marketing by Cathey Armillas & Jeff Berry

Sara and I recently had the pleasure of hearing marketing expert Cathey Armillas speak at a Portland Business Alliance event. She spent about 15 minutes going over a successful marketing campaign she’d undertaken in her career, and how it applied to the 9 1/2 “Unbreakable Rules of Marketing” she touts in her book. I was […]

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