Wondering what’s new in ’22? The real question isn’t what’s new (not much) so much as what’s trending. Here’s a look at what you should be thinking about as you plan your marketing and promotional purchases in 2022: DRINKWARE Top trends include retail-inspired styles (think of what you’d see for sale at Starbucks), pieces that […]
Tag Archives: marketing
Planning to order in 2022? Here’s what you need to know.
It’s a new year, but somethings have not changed. The problems that have been plaguing our industry (and many others) will continue to be a major consideration as we move into 2022. Here’s what you need to know if you plan to order any printed or promotional products this year: PLAN AHEAD Those supply chain […]
Make a Plan for Christmas … in July
‘Tis the season to start your Christmas shopping. Really. All things summer may be front of mind right now, but given the on-going supply chain challenges our industry has been facing due to the Covid-19 pandemic, it really is more important than ever to start planning early for your year-end/holiday gifting and promotional needs. A […]
COVID-19 & Jag (& You)
It’s a weird time in the world right now, and things are changing constantly with regard to COVID-19 (or the Coronavirus), and how it is impacting both individuals, families, and businesses. Jeff & Sara both work from their respective homes, so it’s safe to say we’re self-isolating and social distancing with ease while still being […]
Print: A Tradition That Lives On
The masses have been proclaiming the death of print for years now; decades ago, with the advent of home computers and desktop printers, people warned us that print was on its way out and the printing side of our business would soon be dead in the water. We can safely tell you it is alive […]
More Ideas for Book Promotions
Last week, we featured some real-life examples of projects we’ve done for authors and publishers looking to promote their books. And in the past, we’ve talked about some popular promotional product ideas for books and authors. Today, we want to share even more! These are some of our favorite ideas for authors and/or publishers to […]
New Product Spotlight: “The Cup”
Trends in promotional drinkware are always changing. In the last year, mason jars and mason jar-style drinkware have become hugely popular, and there are plenty of fun options to consider. We’ve seen acrylic wine “sippy cup” tumblers. Ever-changing water bottle styles in BPA-free acrylic, glass, and stainless steel. Ceramic and acrylic coffee cups styled to […]
Marketing Resources (We Have Them!)
I’m sure you’ve heard an older person tell a younger one that “I’ve forgotten more than you’ve learned.” Well, here’s my true confession . . . I graduated with a degree in Marketing, and literally forgot that fact for almost 25 years. I was sitting in a client’s office a few years ago, and I […]
Excited About Doing Business (Again)
After 30+ years in the same business, things can become old, mundane, stale, or just about any other adjective that comes to mind. In my case, that “other” adjective is “exciting.” And I owe that feeling to my daughter Sara – you know, the redhead who is my co-worker these days. When Sara and I […]
Make the Most of Your Promotional Products
We talk a lot here about promotional products — after all, they are a large part of your business. But aside from the various ways these products can be used, there are some key ways to make sure you are using them to your best advantage. Here are some tips we’ve picked up from years […]
T-Jag’s Adventures
Jag Forms 